Google Ad Grants management & strategic support for nonprofits.

We help nonprofits turn their Google Ad Grant into a structured system that produces measurable mission outcomes—not just traffic.

Book a 10-minute eligibility conversation No obligation. Just clarity.

A structured system for managing your Google Ad Grant.

Most organizations don’t struggle with access to the Google Ad Grant. They struggle with structure, consistency, conversion tracking, and ongoing optimization.

Most organizations don’t realize how much performance is lost in the early stages of a Google Ad Grant due to structural gaps that compound over time.

AdTik exists to turn your grant into a managed system that supports long-term mission outcomes.

Still evaluating how Google Ad Grants actually work? Read the Google Ad Grants Guide

Ongoing Google Ad Grants stewardship.

We operate as a Technical Stewardship partner. That means we focus on the system behind performance.

  • 01

    Campaign structure and expansion

    Architecture designed to pursue meaningful outcomes, scaled to match your mission.

  • 02

    Keyword strategy and optimization

    Targeting tied to intent that matters—not vanity traffic.

  • 03

    Conversion tracking and measurement

    Donations, sign-ups, inquiries—measured as first-class results.

  • 04

    Compliance and account health

    Ongoing oversight of the technical standards that keep your grant active and performing.

  • 05

    Ongoing performance improvement

    Continuous refinement, not one-time setup—the system improves over time instead of degrading.

This ongoing work is what turns a static grant into a system that improves over time instead of slowly degrading. Service levels are structured based on how much support, scale, and strategic involvement your organization needs.

Google Ad Grants management packages.

All packages include the same technical foundation. Each tier builds on the previous one—expanding scale, depth, and strategic support.

Cause Accelerator
$399 /month
+ $299 setup (first month)
Foundational setup and ongoing management for stable performance.

Best for nonprofits getting structured and established.

Book a call
Most popular
Cause Leader
$699 /month
+ $199 setup (first month)
Expanded management for organizations focused on growth and optimization.

Best for nonprofits ready to improve performance and scale results.

Book a call
Cause Impact Pro
$999 /month
No setup fee
Full-scale management with advanced optimization and priority support.

Best for organizations that want maximum performance and strategic depth.

Book a call

Compare service levels.

Each tier includes everything from the previous tier. Higher tiers expand campaign scale, optimization depth, reporting frequency, and strategic support.

Full feature comparison

Every feature across all three management tiers, laid out side by side.

Feature Cause Accelerator $399/mo Cause Leader $699/mo Cause Impact Pro $999/mo
Monthly setup fee $299 (first month) $199 (first month) $0
60-Point Cause Amplifier Assessment ✓ ✓ ✓
Initial keyword research ✓ ✓ ✓
Creation & ongoing monitoring of 3 campaigns ✓ ✓ ✓
Conversion tracking setup ✓ ✓ ✓
Expansion creation and monitoring ✓ ✓ ✓
2 account optimization sessions per month ✓ ✓ ✓
Basic performance monitoring ✓ ✓ ✓
Keyword bid adjustments ✓ ✓ ✓
Monthly performance report ✓ ✓ ✓
Monthly compliance checks ✓ ✓ ✓
Monthly in-depth keyword research — ✓ ✓
Creation & ongoing monitoring of up to 6 campaigns — ✓ ✓
Ad copy optimization and A/B testing — ✓ ✓
Dedicated account manager support — ✓ ✓
Monthly strategy call — ✓ ✓
Monthly keyword bid adjustments — — ✓
Creation & ongoing monitoring of unlimited campaigns* — — ✓
Advanced performance monitoring (conversion + ROI focus) — — ✓
Monthly competitor analysis — — ✓
Bi-weekly performance report with insights and recommendations — — ✓
Dedicated account manager + priority support — — ✓
* Unlimited campaigns is determined at AdTik’s professional discretion in collaboration with your organization. While “unlimited” reflects scalability, campaign structure is intentionally optimized to avoid over-fragmentation and ensure performance quality is maintained.

If a structured launch phase is the right place to start, the Impact Fellowship is designed for that moment. See the Impact Fellowship

How to choose the right tier.

You don’t need to overanalyze this. These tiers are not designed to create confusion—they reflect natural stages most organizations move through as their Google Ad Grant matures.

Cause Accelerator
$399/month

You’re building structure, stability, and compliance foundations.

This is about getting the system correctly established.

Cause Leader
$699/month

You’re ready to improve performance and scale results.

This is about turning structure into measurable growth.

Cause Impact Pro
$999/month

You need deeper optimization, faster iteration, and ongoing strategic oversight.

This is about maximizing performance and refining the system continuously.

If you’re unsure, that’s completely normal. Most organizations are evaluating multiple paths at this stage, and clarity typically comes quickly once the system is reviewed in context—most organizations don’t need more information, just the right perspective.

You don’t need to decide in advance—the purpose of the conversation is to determine the right starting point without guesswork.

Book a 10-minute eligibility conversation No obligation. Just clarity.

Additional strategic services.

Beyond ongoing Google Ad Grants management, we offer additional support for organizations at different stages of growth.

Google Ads Essentials Bootcamp

$499

A structured, 3-session training program designed to help your team confidently build and manage Google Ads campaigns. Includes both Google Ad Grants and paid Google Ads environments.

  • Structure campaigns correctly
  • Select and manage keywords effectively
  • Understand compliance requirements
  • Optimize for performance outcomes
  • Implement foundational conversion tracking

Hands-on training—not passive instruction.

60-Point Cause Amplifier Assessment

$299

A structured diagnostic review of your Google Ad Grant account.

  • Campaign structure
  • Keyword strategy
  • Ad performance
  • Targeting approach
  • Compliance alignment
  • Conversion tracking setup

A clear starting point before committing to ongoing management.

Digital Mission Strategy

Custom

A consulting engagement focused on system-level marketing strategy. It is explicitly consulting—not campaign management.

  • Marketing systems and infrastructure
  • Internal workflows and processes
  • Conversion pathways and user journeys
  • Cross-channel alignment
  • Long-term growth strategy

Structured consulting for clarity, efficiency, and long-term scalability.

Want to know more about the team behind the system? Learn about AdTik

Start with a 10-minute eligibility conversation.

You don’t need to figure this out alone. We begin with a short, structured conversation to understand your goals and determine the right starting path.

  • Review your current situation
  • Identify performance or structural gaps
  • Determine the right service level or entry point
  • Clarify next steps
Book a 10-minute eligibility conversation No obligation. Just clarity.
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